Karen Pascoe

SVP - Group Head, User Experience
MasterCard International

Karen is SVP of User Experience for Emerging Payments, responsible for leading the design of key consumer facing experiences for MasterCard’s broader transition to digital. She is also responsible for leading design of our third party developer tools, to bring MasterCard capabilities to a broader set of commerce and money movement innovations. Karen’s focus is on connecting business strategy with deep user insights to deliver innovative design solutions at global scale. Prior to joining MasterCard, Karen has held leadership roles at PayPal and JPMorgan Chase. She lives and works in New York City

Check out the incredible speaker line-up to see who will be joining Karen.

Download The Latest Agenda

Customer Experience Culture & Engagement

Friday, May 6th, 2016

09:45 KEYNOTE: MasterCard’s Journey To Customer Centricity & Digital

Karen is building out a new capability for MasterCard to deliver digital commerce experiences for consumers. This is beyond the traditional business of MasterCard where a consumer swipes a piece of plastic into a point of sale terminal into the broader world of digital. She has also been helping MasterCard see the world in customer centric ways. This is an interesting conversation, given that MasterCard is primarily a B2B2C company where the end to end touch points with consumers are shared with customers. Karen will share learnings from the broader MasterCard journey. Audience Learning Objectives:

B2B2C Customer Experience
Digital Transformation
Driving Organizational Customer Centricity

Customer Experience Innovation & Disruptors

Monday, June 6th, 2016

10:10 PANEL: Tips, Tricks And Methodologies That CX Can Apply From UX

As the customer experience discipline continues to evolve, many CX executives are realizing that user experience methodologies can be applied to wider CX efforts. In this panel, hear from a diverse group of UX executives as they describe how some of the tips, tools and tricks they’ve learned from UX have been rolled out to their CX teams.